by admin | Nov 22, 2013 | Brand strategy, Communication strategy, Concept development
The explosion of digital story telling tools will remained a mystery to anyone who lived and passed on in the 20th century. That is if they have opportunity to resurrect now. For every organization and especially Non- profit, there is now ample opportunity to gain speed if the mission is genuine and has a driven force behind it. Read more at...
by admin | Nov 8, 2013 | Concept development, Innovation
Silicon Valley adores its wunderkinds. It’s easy to look at the Mark Zuckerbergs and Jack Dorseys of the world and assume that youth is a necessity, or at least a major benefit, when starting a business. And yet, according the Kauffman Foundation’s annual Index of Entrepreneurial Activity, the rate of new businesses being started by entrepreneurs between 20 and 34 has actually been falling in recent years. Meanwhile, the number of businesses created by older entrepreneurs between the ages of 55 and 64 is rising drastically. In 1996, just 14.3 percent of new entrepreneurs were older than 55. By 2012, that number had risen to 23.4 percent. Read...
by admin | Nov 8, 2013 | Concept development, Concept evaluation/execution, Innovation, Market dynamics
Small-business owners waste their time on what I call $10 an hour work, like running to get office supplies. Meanwhile, they forgo the activities that earn $1,000 an hour, such as sending the right email to the right person, or negotiating a lucrative contract, or convincing a client to do more business with you. Read...
by admin | Nov 7, 2013 | Brand strategy, Concept development, Innovation
Steve Jobs had Bill Campbell. Jodie Foster leaned on Robert De Niro. Andy Murray has Ivan Lendl. High performers in any field typically have a coach or mentor. A great coach provides you with the benefit of their experience and asks more questions than they answer. They force you to think about your business in ways that you wouldn’t do on your own. Read...
by admin | Oct 25, 2013 | Brand strategy, Concept development
Himanshu Sareen was just 22 when he started web development and IT services company Icreon Tech in New Delhi in 2000. Despite launching just before the tech bubble collapsed, the company has grown rapidly. It now employs hundreds of people on multiple continents and is thriving from its new headquarters in New York City. Read...
by admin | Oct 23, 2013 | Brand strategy, Concept development, Innovation
Not every accelerator is right for your startup. For example, most accelerators require you to set up shop in their space. You want to be sure you and your partners like the vibe and can gain value from the space itself in addition to the program. Read...