Why Building a Personal Brand Isn’t for Everyone

Why Building a Personal Brand Isn’t for Everyone

In his book Tweet Naked, online marketing expert Scott Levy provides the critical information entrepreneurs need to craft a social media strategy that will boost their brand and their business. In this edited excerpt, the author discusses how to choose which is best for you, a personal or a business brand.

Read more: http://www.entrepreneur.com/article/230021#ixzz2nBQV5wZO

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