Following a deep-dive review of its market perceptions Virgin Media Business, the largest B2B Virgin branded business, has refreshed its brand strategy with a new visual identity designed to better show the company’s vision and values in the world of business telecoms.
While still holding onto the trademark red, the new visual identity introduces more vibrant and less traditional business colours, including shades of pink and purple, in a bid to stand out from the crowd.
Read more about it here.