The future of insight-driven innovation has a theme – customized and individualized. As our systems, devices, and networks collect more data on an individual level and we learn to analyze it for personalization, we could become a society that embraces individuality and understands that no two situations are the same.
Here are some ways that the future of insight-driven innovation can help us learn more, live longer, and improve the world around us.
1. Social media is becoming the database containing our life’s information
With all the social media data that has been openly shared by the billions of users and stored in data warehouses, social networks really do have super powers – not just in the platform or the vast user-base, but in their ability to mine the collected data. Social networks have information about daily activities, life milestones, and the words and emotions spouted off in excitement and frustration. From this information, data scientists and others are mining aggressively to find out more about the human race – everything from how we see ourselves and how we see others, to trends in happiness and depression. A lot of these studies are focused on teens who are growing up with this technology, and more interestingly, the studies are showing how teens’ digital lives affect their offline lives. As we continue to collect and analyze this data, we can proactively modify our lifestyles to prolong a healthier, happier life.
Read more about the other ways that insight-driven innovation will change in the future here.
